Judging
Judging for the B2B Marketing Awards 2008 is a two-stage process, involving a panel of expert practitioners and overseen by an independent chairman, marketing consultant Peter Young. The event organisers are not involved in the judging process at any stage.
An initial round of judging will take place during the summer to establish a shortlist for all categories, which will be published in July.
The second round of judging will take place in the Autumn. The winners will only be revealed at the Gala Dinner.
The judges for the B2B Marketing Awards are carefully selected from practitioners from all sides of the industry. All judges must have extensive experience of B2B marketing, either client side or agency, and must adhere to a strict code of conduct.
Judges for this year's awards include:
- Gavin Drake, director of marketing, Quark
- Andrea St Hill, marketing director, Livingstone Partners
- Louise Green, marketing manager, BvD
- Lisa Hutt, EMEA marketing programmes director, Salesforce.com
- Richard Lloyd, general manager, Info UK
- Zoe Sands, Internet marketing manager, Cisco
- Iain Lovatt, CEO, Blue Sheep
- Justine Arthur, online experience manager, BT Business
- Adrian Brady, CEO, Eulogy
- Catrina Clulow, marketing communications manager, Panduit Europe
- Peter McEvoy, corporate marketing manager, ComputerLinks
- Deborah Robertson, marketing director, UK Online
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headline sponsor
Bluesheep
Blue Sheep enable organisations to leverage their existing customer information to develop and execute more effective customer engagement strategies that deliver significantly increased responsiveness, create stronger longer lasting relationships and dramatically improve profitability. Our AIM platform solution manages the people, processes and applications, that have often been autonomous, enabling marketers to gain insight on their customers and execute integrated marketing campaigns on that insight, across multiple channels through a common set of intuitive, easy to use tools. Tel: 01242 545300
MMC
category sponsors
Google
Google's range of services help B2B organisations develop their e-commerce business through a range of activities from lead generation & growth of their sales pipeline to brand building & supporting their other online activity. We can also support channel sales and efficient use of co-operative funding. Tel: 078979797979
Mardev
Mardev helps you source leads and generate qualified prospects through integrated direct marketing. Our unique business audiences and targeting solutions enable you to locate your best prospects, improve the accuracy and profile of your customer database, and qualify responses through lead generation. Tel: +44 20 8652 4569
ABBA
ABBA – The Association of Business to Business Agencies is an established trade body of B2B specialists; creative, data, email, integrated, interactive & PR – all of whom operate in the business marketing communications sector and meet the best practice standards set by the association. To find a B2B specialist or become a member visit www.abba.co.uk. Contact Olwyn Bloor on 01625 578511.
Birddog
Birddog is the B2B marketing agency that brings business brands to life. We help you think about your marketing strategy. We help you deliver on it - both digital and direct. We think creatively and we deliver creative campaigns and have now been proud sponsors of the B2B awards for over four years. Tel: 0207 323 6666
Concep
Concep is the digital agency for B2B. We deliver tailored marketing solutions and strategies that focus on people. Our expert knowledge of digital channels allows us to cut through the confusion and provide your business with insight that will increase profit, build client loyalty and push your marketing to work harder. Tel: 0207 952 5570
Bourne
infoUK
infoUK helps businesses to identify new customers and provides the sales and marketing information to contact prospects more effectively. Whether it's through direct mail, telephone, email or SMS, infoUK help businesses connect with and secure new customers. For more information call us on 0800 048 1010 or visit www.infouk.com.
The Team
Many of you will have known us as Loewy – however, we've now changed our name to The Team. We're still passionate about B2B marketing but now bring together internal, brand, marketing and digital communications all under one roof. In uncertain times we deliver real results. For more info please go to www.theteam.co.uk or contact Chris Wilson on 020 7798 2009.
AGA
Established in 1989 and based in London, The A.G.A Group is the UK's leading B2B communications agency. Highly collaborative, we offer clients ongoing strategic counsel and outstanding creativity engineered to build brand permission, engage customers and maximize return on investment with our Consult, Communications, Digital and PR divisions.
MI Europe
Doug Richard's School for Startups
School for Startups is the UK's premier provider of business training and tuition and is the inspiration of serial entrepreneur and original BBC Dragon's Den investor, Doug Richard. Through a series of highly interactive one-day business seminars Doug and his team provide intensive training for budding entrepreneurs and business owners. The aim is to grow the number of innovative small businesses in the UK, to provide them with world class business advice and to help them succeed.