B2B Marketing Blog

2010: What are your marketing New Year's resolutions?

By Anna Goldie, online editor

The time of year is upon us when some of us start thinking about our New Year’s resolutions and I want to hear about yours.

No, I don’t want to hear about you resolving not to clean your finger nails with your pen lid anymore or finally admitting that you are more than a social smoker. I want to hear about the resolutions that are really important in 2010— the ones about the world of B2B marketing.

Maybe you have learnt a valuable lesson in 2009 that you are determined to put into practice in the coming year ahead or you have decided to junk direct mail completely and throw your efforts into social media. Perhaps 2010 will be the year of CRM takes centre stage in your marketing strategy?

Whatever your resolutions and words of wisdom for 2010 I want to hear about them below (in about 150 words) or you can email me at anna.goldie [@] b2bm.biz. The best resolutions will be featured in the magazine so everyone can see whether you have kept to them!

1 Comments

e1 Business’s resolution for 2010 is to incorporate social media into the marketing mix. The introduction of our webinar programme will see webinars hosted for both CRM users and Sales & Marketing professionals. These will be promoted through social media platforms such as Twitter and LinkedIn. Furthermore early 2010 will see the introduction of our highly anticipated customer forum which will enable improved service and allow for increased communication with our customer base.

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