Results tagged “mobile marketing” from B2B Marketing Blog

Mobile Internet – If not now, when?

August 16, 2010 5:30 PM | By Scot McKee

It would appear, that in matters of debate, I favour the alternative. Having been roundly thrashed proposing 'the future of marketing was digital' at a B2B marketing conference last year, imagine my enthusiasm when I was asked to propose the...

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Rise of the robot... well, Android to be specific...

July 6, 2010 11:25 AM | By James Gardner

Android will win the mobile OS war... ...there, I’ve said it. I love my iPhone, and so do millions of people worldwide, but it’s going to lose the mobile OS war. Not because Android has the best user experience, it doesn’t. Not because it has the most apps, it doesn’t. But because Google understands one thing: it’s not quality but quantity that counts.

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How mobile brands can communicate better with SMEs

May 24, 2010 5:41 PM | By Guest Blogger

Guest blog by Simon Lawrence, CEO, Information Arts How many times have you heard someone complain about leaving their phone at home, and likening it to losing a limb? It's comments like these, and words like ‘crackberry’ that demonstrate just how...

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The Future is Calling

May 20, 2010 1:10 PM | By Richard Robinson

It’s 3pm on Tuesday the 18th of May. I am in a conference room at The Grove in Hertfordshire, attending Zeitgeist, surrounded by the great and the good from the world of business, politics, academia and technology from around the...

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Yes, B2Bs, THIS Is The Year Of Mobile (Finally!)

April 18, 2010 7:38 PM | By Christina CK Kerley

A running joke among many marketers is “Yes...Really!...THIS is the year of mobile.” Because, let’s face it, we’ve been hearing and saying it for many years. (In our defense, we’ve genuinely meant it every year that we’ve said it.) I...

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Mobile Has Arrived, B2Bs... Has Your Marketing? (Special Slideshow)

March 18, 2010 11:30 AM | By Christina CK Kerley

In my last post I focused on social-media marketing for business audiences, but in this post I’m squarely focused on MOBILE marketing, and I'll be regularly covering the remarkable B2B marketing opportunities of both of these emerging technologies in my...

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Is there an App for that?

March 12, 2010 5:25 PM | By Richard Robinson

How many phones do you carry around with you? After many years, I have now managed to get it down to one. Admittedly I am very fortunate to have the superb Nexus One (www.youtube.com/user/GoogleNexusOne) which does everything, and in fact...

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