B2B Marketing

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    B2B Marketing Great Debate - SEO vs pay-per-click

    B2B Marketing Great Debate - SEO vs pay-per-click

    Description: On December 11 B2B Marketing, in association with Mardev, hosted the 7th B2B Marketing Great Debate - 'SEO versus pay-per-click advertising.' Keynote speakers including Stuart Small, industry leader at Google and Lisa Ditlefsen, head of search & analytics at Base One, led a lively debate which saw the audience vote in favour of the motion for SEO.

    To view the Web TV production, click here