Case Studies

• 'Choosing to turn left' for Colt by EMC

  Colt's ‘Choosing to Turn Left' campaign promoted the launch of a new website and range of products - Business Bundles - to SMEs across Europe using a mix of digital media. Its campaign, orchestrated by EMC bought in over 25,000 enquiries

• CASE STUDY: Vertical leap's PPC campaign for BullGuard

  BullGuard wanted to increase its brand awareness and favourability, including purchase intent amongst key target audiences in key countries amongst key product groups, as well as achieve consistency of customer experience both on and off-line. Vertical Leap came to their aid

• CASE STUDY: 'Own the Podium' by Steak for British Gas Businesses

  The business energy market has become increasingly crowded, especially online so BGB set about maintaining its leading position in the face of increasing customer choice and competition online.

• CASE STUDY: Virgin Atlantic achieves over 40:1 ROI from tag management and deduplication

  Virgin Atlantic's use of 'global container tags' helped it track sales more effectively and deduplicate between channels claiming comission for the same sale.

• CASE STUDY: ADP net search experts Jellyfish to boost SEO

  Despite 40 years as a HR experts ADP needed Jellyfish's PPC know-how to create a web presence

• CASE STUDY: Zen Web Solutions helps PAR Group go international

  PAR Group sucessfully implemented a new website, mirroring its 1000 page catalogue and new company branding, resulting in top search rankings and exports to over 50 countries.

• CASE STUDY: 'Simply Google PPC' wins best use of search marketing 2009 for Simply Business

  Simply Business generated a greater understanding of how its customers used search engines therefore increasing its monthly volume of clicks and ROI

• CASE STUDY: Newsweaver repositions as email expert

  Newsweaver needed to position itself online as knowledge leaders and experts in the area of email newsletters.

• CASE STUDY: Cisco's mobile SEM campaign

  To drive traffic and boost its brand, Cisco launched an innovative Google AdWords for Mobile campaign 

• CASE STUDY: Learndirect drives sales

  Learndirect needed to drive sales of training e-courses via an online shop and to raise awareness in Learndirect's Business offerings within the target SME audience.

• CASE STUDY: Screwfix's search campaign

  Screwfix Direct have led the way in creating intelligent search campaigns that harness the power of in-depth analysis.

• CASE STUDY: Backup Technology

  Backup Technology needed to raise its profile, alert prospective customers to the importance of backup and recovery strategies for their data, and position itself as being the organisation to contact.

• CASE STUDY: Google investigates the brand value of search listings

  What Is The Brand Value of Search Listings? Research findings with a Global 500 business technology brand

• CASE STUDY: 'Let's go to work' wins Best use of advertising for Volkswagen's commercial vehicles

  Using a combination of traditional and new media, the RLA Group was able to strategically pull out all the stops to develop a target specific campaign for Volkwagen's Commercial Vehicles brand.

• CASE STUDY: 'Google Adwords and analytics' wins best use of search marketing for Backup Technology

  Backup Technology was able to capture the attention of its specific target audience base by using Google analytics to identify sales leads.

• CASE STUDY: 'Endpoint launch' wins Best product launch campaign for Symantec

  Base One delivered a dynamic product launch and used the power of the web and ensured that it would be universally interesting, informative and exciting.

• CASE STUDY: Intervoice digital marketing

  Intervoice is working with Flame Digital on marketing activity designed to drive traffic to its websites and understand more about its global customer base, with a search marketing campaign at its heart

• CASE STUDY: 'SureStream 8Mb' by Easynet Connect

  When Easynet Connect first started discussing its 8Mb SureStream campaign and how it could create as much impact as possible, little did it know that it would develop into its most successful campaign to date, with a ROI of 14.9:1. Read how they achieved it.