This page features results of votes on topical issues, carried out via the fortnightly eBulletin email news service.

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Click here to suggest a question for a future ebulletin

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Question: Are business customers interested in the green credentials of a product or service in the current economic climate?

 

Result:
Yes: 67%
No: 33%
Date: 08 October 2008, sent to 18,939 recipients

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Question: Do marketing trade fairs still play an essential role in the buying process for new marketing products or services?

 

Result:
Yes: 53%
No: 47%
Date: 30 July 2008, sent to 20,081 recipients

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Question: Can B2B brands cut through the noise generated by consumer brands to create real impact at the Olympics?

 

Result:
Yes: 20%
No: 80%
Date: 16 July 2008, sent to 18,273 recipients

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Question: Can Apple's iPhone become a serious competitor to BlackBerry in the B2B mobile telecoms market?

 

Result:
Yes: 43% 
No: 57%
Date: 2 July 2008, sent to 18,332 recipients

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Question: Do B2B marketers typically end up migrating to B2C roles?

 

Result:
Yes: 38%
No: 62%
Date: 18 June 2008, sent to 18,464 recipients

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Question: Is diving too niche a sport to act as an effective sponsorship vehicle for a B2B brand such as Sodexo?

 

Result:
Yes: 33%
No: 67%
Date: 4 June 2008, sent to 18,220 recipients

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Question: Can Second Life become a viable marketing tool for B2B brands?

 

Result:
Yes: 38%
No: 62%
Date: 21 May 2008, sent to 18,573 recipients

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Question: Is Peter Jones - who is notorious for criticising entrepreneurs on Dragons' Den - a good choice as brand ambassador for BT Business?

 

Result:
Yes: 50%
No: 50%
Date: 7 May 2008, sent to 12,563 recipients

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Question: Is social media more of a fad in B2B than a viable marketing medium?

 

Result:
Yes: 86%
No: 14%
Date: 23 April 2008, sent to 14,677 recipients